create a facebook call to action

Create Call-to-Action: New Facebook Pages Feature

I’ve read about Facebook’s new call-to-action feature, but haven’t seen it on my Facebook Page nor any of my clients’ Pages. Today the call-to-action button debuted on my Page, although its still not on any of my client’s Pages.

create call-to-action button on FacebookCall-to-Action allows you to add a button to your Page that takes visitors directly to your website or app.  There are 7 calls to action button options:

  • Shop Now
  • Book Now
  • Contact Us
  • Use App
  • Play Game
  • Sign Up
  • Watch Videos

According to Facebook:

Designed to bring a business’ most important objective to the forefront of its Facebook presence, call-to-action buttons link to any destination on or off Facebook that aligns with a business’s goals.

Call-to-Action buttons can be added to your Page in 3 easy steps:

how to create a call to action on your Facebook Page

  1. Click Create Call-to-Action on your Page cover photo
  2. Choose which call to action you want visitors to take and insert the destination URL that you want to link to
  3. Click Create

Note: according to Facebook, a call-to-action to donate to a charitable organization will be coming soon.

Will you use Facebook’s Call-to-Action button on your Page? Let me know your thoughts!

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