I’ve read about Facebook’s new call-to-action feature, but haven’t seen it on my Facebook Page nor any of my clients’ Pages. Today the call-to-action button debuted on my Page, although its still not on any of my client’s Pages.
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According to Facebook:
Designed to bring a business’ most important objective to the forefront of its Facebook presence, call-to-action buttons link to any destination on or off Facebook that aligns with a business’s goals.
Call-to-Action buttons can be added to your Page in 3 easy steps:
- Click Create Call-to-Action on your Page cover photo
- Choose which call to action you want visitors to take and insert the destination URL that you want to link to
- Click Create
Note: according to Facebook, a call-to-action to donate to a charitable organization will be coming soon.
Will you use Facebook’s Call-to-Action button on your Page? Let me know your thoughts!