With its strong following and an active user base, Facebook is the most popular social media network in the world, and an effective and cost-efficient platform for small business owners.
Are you getting good results from Facebook marketing? Do you sell directly to consumers? A new study says business-to-consumer (B2C) companies like Facebook and YouTube, while B2B organizations prefer LinkedIn and Twitter. 52% of social media marketers said social media has helped increase revenue and sales for their clients.