As a social media consultant, many of my clients are looking for tips and tricks to simplify and save time managing their own social media. I can make recommendations to manage their social media such as:
- Use a social media scheduling tool like HootSuite – many are free for small businesses with only have a few social media accounts.
- Use a WordPress plugin to automatically promote your blog Titles and URLs on your social media channels.
- Link your Email Service Provider to your social media accounts to automatically share your newsletters to your social media accounts.
Recently a client said they have linked their Facebook page and Twitter accounts to auto-publish their posts to Twitter. Typically their FB post is a short intro and their recent blog post URL, or a short message and a link to an article they think their followers will be interested in. Currently, when they post on Facebook it displays on Twitter as about 100 characters with a link to Facebook that looks like: